What’s Web 2.0?

The term "Web 2.0" is commonly associated with web applications that facilitate interactive information sharing, interoperability, user-centered design, and collaboration on the internet. A Web 2.0 site allows its users to interact with each other as contributors to the website's content, in contrast to websites where users are limited to the passive viewing of information that is provided to them.

Examples of Web 2.0 include web-based communities, hosted services, web applications, social-networking sites, video-sharing sites, wikis, and blogs among many other forms.

Are you really taking full advantage of the Web 2.0? We all know that no matter what image a a company, you or your splendid profiles tries to project, it's made up of ordinary people with personalities, insecurities and lives. But because the marketing and public relations, teams work so hard to polish, control and package a company's image, the public ordinarily sees none of that human side.

On the flipside when a firm or your impressive profiles embraces the possibilities of Web 2.0, it makes contact with its public in a more casual, less sanitized way that, as a result, is accepted with much less cynicism. Web 2.0 offers a direct, more trusted line of communications than anything that came before it. 

Today Web 2.0 companies make the user enjoy blogging, download, email the RSS feeds, and so on. Such benefits give an excitement quotient to the online experience. Many companies claim to provide web 2.0 applications that have better interactivity, easy usability, and adjust better to changing trends. You can also get many 2.0 websites links to your website. It has been seen that web 2.0 sites get higher rankings in search engines, especially in Google. Web 2.0 gives long term business advantages to its user, whether it's a traditional business or a new business process.

The success of web 2.0 is highly dependent on how efficient the site is in picking the newer forms of business models, new online communities, and joint processes.

The Web 2.0 benefits according to http://ezinearticles.com/ Web 2.0 provides a web platform that is highly functional in obtaining and implementing sales strategies. Web 2.0 development also enables better use of the core enterprise application.

You can make use of semantic tagging technology that can raise the navigation of internal and external web pages, thereby leading to increased sales of products/services. For greater employee satisfaction and collaboration within the organization web 2.0 can be utilized to its best, creating waves of networking achievement stories.

EzineArticles emphasize that it effectively targets the marketing resources, hastens the product development life cycle, and gives apt feedback of the new products.

Web 2.0 uses its users and bloggers for establishing a positive image and creating positive publicity among the masses. It makes the Internet marketing a compulsory process so that your marketing budget is used to its best.  

Web 2.0 tremendously improves the quality of social interaction for anyone across the globe. Here, views, experiences, recipes, thoughts, comments, etc are easily exchanged. Another cool advantage is you can post photos, guest books, albums, how-to guides, maps for planning traveling that are interactive in nature, etcetera!